Cyclr

Cyclr is an embedded integration platform that enables SaaS vendors to offer native integrations and automated workflows to customers via a branded, multi‑tenant iPaaS sitting behind their products.

Founded in 2013 in the UK, Cyclr helps SaaS vendors and system integrators accelerate their integration roadmaps by providing a white-label embedded iPaaS. It is often used in M&A and deal tools to connect to CRMs, marketing platforms, and back-office systems without each vendor maintaining dozens of direct integrations.

Key Features

  • Embedded iPaaS that sits inside SaaS products and powers their integration marketplaces.

  • 500+ pre-built API connectors plus tools to create custom connectors.

  • Low-code, visual integration builder for orchestrating workflows between applications.

  • White-label deployment so end users experience integrations as part of the SaaS product’s own UI.

  • Centralized console for managing customer integrations at scale.

AI Capabilities

Supports AI orchestration workflows that combine third- and first-party data with multiple AI prompts or models, enabling advanced analytics, data transformations, and automated AI-powered processes inside embedded integrations

Integrations

Integrates with hundreds of SaaS applications via its connector library and APIs, and can be embedded into any SaaS product via white-label widgets and SDKs.

More Information

Founded in 2013 in the UK, Cyclr helps SaaS vendors and system integrators accelerate their integration roadmaps by providing a white-label embedded iPaaS. It is often used in M&A and deal tools to connect to CRMs, marketing platforms, and back-office systems without each vendor maintaining dozens of direct integrations.

What sets it apart

  1. Shortens integration time-to-market for SaaS vendors.

  2. Reduces engineering overhead for building and maintaining connectors.

  3. Helps M&A and finance tools integrate with broader tech stacks quickly.

Key Facts

Category
Embedded Integration Platform
Founded
2013
Pricing
Subscription-based SaaS with pricing based on connector usage, tenants, and support tier; Cyclr provides quotes on request for SaaS vendors and system integrators.
Target Market
Corporate M&A, M&A Advisory, Private Equity, SaaS Vendors